Description
In this program consisting of two separate parts, the panelists address important issues in connection with: 1) the creation of a fictional character, and 2) the legal and business issues when athletes promote their names and celebrity off the field.
Program Contents
• The Life Cycle of Fictional Characters
- Protecting a fictional character while not infringing on another's third party rights.
- How to increase a character's rights.
- How to license and expand a character's image.
- What happens when the character's rights expire.
• Players off the Field: Protecting Your Client When Making an Athlete-Driven Merchandising, Endorsement, or New/Traditional Media
Deal?
- Where do the athlete's rights end and the team's or league's begin?
- Protecting the athlete's name and likeness
- Effective negotiating techniques
Program Speakers
Rebecca A. Frank, Esq. (Chair)
Patina Restaurant Group
New York City
Tracy P. Greco-Meyer, Esq. (Chair)
dELiA*s, Inc.
New York City
Michael Bracken, Esq.
Cowan DeBaets Abrahams & Sheppard LLC
New York City
Eric S. Brown, Esq.
Franklin, Weinrib, Rudell & Vassallo P.C.
New York City
Jay Kogan, Esq.
Vice President of Business and Legal Affairs
and Deputy General Counsel, DC Comics
New York City
Ethan Orlinsky, Esq.
Senior Vice President
General Counsel, Legal Business Affairs
Major Lague Baseball
New York City
Terry Prince, Esq.
Director, Legal and Business Affairs
Creative Artist Agency Sports
New York City
Neil J. Rosini, Esq.
Franklin, Weinrib, Rudell & Vassallo, P.C.
New York City
Edward H. Rosenthal, Esq.
Frankfurt Kurnit Klein & Selz PC
New York City
Joseph P. Salvo, Esq.
Senior Vice President and
Global General Counsel
Hit Entertainment
New York City
Stephanie Vardavas, Esq.
Assistant General Counsel
Nike, Inc.
Oregon
Peter Welch, Esq.
Vice President and Counsel
Take-Two Interactive Software, Inc.
New York City